6 Effective SEO Tools to Surge Your Marketing Game This Year

Share this post


No digital marketing campaign is complete without effective SEO tools. Every well-executed SEO campaign uses the best tools ─ ones that allow important discovery of information through keyword research, competitive analysis, link-building strategies, and in-depth reporting.

Check out the following list of effective SEO tools from Outsource-Philippines that will not only boost your search engine strategy but also surge your marketing game this year.

1. SEO Workers Analysis Tools

This tool will allow you to plug in a page or post a URL ─ whether it’s yours or someone else’s ─ and create a full report. The report is easy to read and will show you how well you’re doing and what needs to be fixed in your campaign. SEO Workers Analysis Tool is ideal for analysis because it allows you to see what’s working for your competitors in terms of the pages you’re trying to rank for. With this, you’ll  be able to create something better.

2. Raven Tools

Raven Tools is among the effective SEO tools that allows you to track your ad campaign online. And since it’s an online tool, you can access content from your campaign anytime. With Raven Tools, you can keep track of at least 20 different projects and monitor your competitor’s campaigns and other SEO activities.

3. WebCEO


WebCEO is one of the best software  service (SaaS) platform that is made for tracking and managing a marketing campaign. It lets you optimize keywords, build and manage links, and track your competitors’ SEO activity.

4. SEMrush

SEMrush is another reliable tool for organic ranking tracking, keywords advertising, and competitor research. You can use this tool anytime to understand what your competitors are doing and how you can use the things that work for them giving you an advantage among your competitors.

5. Moz


Moz is one of the most effective SEO tools on the web that uses both basic and advanced research. It allows you to do many things and features loads of things about the digital marketing space.

This helpful SEO tool provides four different products:

  • Moz Local – to increase your online visibility for local searches.
  • Moz Pro – to boost your online visibility.
  • Followerwonk – to optimize your social media presence.
  • Moz Content – to increase your content strategy.

6. Woorank

Why should I use this tool?” you may ask. The answer is simple: Besides finding out the issues you need to fix to boost your online visibility, Woorank provides analysis of on-page SEO, off-page SEO with tracking traffic, and backlinks, too. Other features of Woorank include a smart dashboard, KPI monitoring, marketing plan, continuous tracking, and white-label report.

Other effective SEO tools:

Many brands spend a huge amount of money on SEO. As what nearly 60% of business-to-business (B2B) marketers claim, it has the biggest impact on lead generation.

Don’t be left behind. Whether you’re optimizing for a local company or a national brand, knowing one or some of these effective SEO tools will surely enhance your SEO techniques and give you better results.

Are there any effective SEO tools we missed? Tell us below! We’d love to hear from you.